ShapeShifter, Evergreen Content

Meet Sylvester Chauke, founder of DNA Brand Architects (one of Africa’s best)

I was born in Soweto, a melting pot of incredible energy… You don’t grow up in Soweto and just be ordinary!

Sylvester Chauke, DNA Brand Architects

Business has to be more… a purpose is everything… it’s beyond just a monetary affair.

Sylvester Chauke, DNA Brand Architects

Awards and accolades… Sylvester Chauke has more than a few of them.

CNBC Africa All Africa Young Business Leader of the Year, BBQ Young Leader of the Year, European Business Assembly Best Enterprise and CEO Award, Oliver Empowerment Top Empowered Young Entrepreneur, World Confederation of Businesses Business Leader Award, Falcon Award for Excellence in Leadership, Golden European Award for Quality and Commercial Prestige…

Chauke is also the founder of DNA Brand Architects, well-known as one of the most innovative agencies in South Africa, working with some of the most revered brands on the Continent.

His career includes stints as National Marketing Manager for Nando’s South Africa and Director of Marketing and Communication at MTV Networks Africa.

He serves on numerous boards.

The Money Show’s Bruce Whitfield interviewed Chauke for his weekly “ShapeShifter” feature.

Listen to the interview in the audio below (and/or scroll down for more quotes from it).

I was always the odd one… my own family made fun of me…

Sylvester Chauke, DNA Brand Architects

It was an incredibly good childhood…

Sylvester Chauke, DNA Brand Architects

My first job was at Verimark… it was quite something!

Sylvester Chauke, DNA Brand Architects

I’ll be 37 this year… Kind of [when asked if he feels on top of the hill, looking down].

Sylvester Chauke, DNA Brand Architects

We’ve got incredible clients… We have SAB… Brutal Fruit… Castle Lite… Edcon… Steers… Wimpy… We have some amazing clients, who like what we do…

Sylvester Chauke, DNA Brand Architects

Enjoy The Money Show, but miss it sometimes?

Get the best bits emailed to you daily, right after it ends:

Subscribe to our mailing list

* indicates required

Get the 10 most-read articles of the week from Bruce Whitfield’s The Money Show, emailed to you every Friday morning:

Subscribe to our Business Wrap Newsletter


Recommended

by NEWSROOM AI
Read More
Meet Inga Atelier's Inga Gubeka (one of Africa’s most promising entrepreneurs)

Meet Inga Atelier's Inga Gubeka (one of Africa’s most promising entrepreneurs)

Refilwe Moloto interviews Gubeka, a design guru Forbes reckons is one of Africa’s most promising young entrepreneurs.

Meet Joseph Phalwane and Jeff Cullis; owners of SA’s best small businesses

Meet Joseph Phalwane and Jeff Cullis; owners of SA’s best small businesses

Ray White interviews the entrepreneurs behind the winners of this year’s Small Business Awards.

Meet marketing guru Yossi Schwartz (learn why he’s leaving it all… for whisky)

Meet marketing guru Yossi Schwartz (learn why he’s leaving it all… for whisky)

The Money Show’s Bruce Whitfield interviews Y&R SA Chairperson Yossi Schwartz.

10 youthful businesspeople who are leading SA (and changing the world)

10 youthful businesspeople who are leading SA (and changing the world)

The future looks bright when you consider how much these youthful movers and shakers have already achieved.

Meet Matsi Modise, a woman on a mission to boost South African entrepreneurs

Meet Matsi Modise, a woman on a mission to boost South African entrepreneurs

The Money Show’s Bruce Whitfield interviews Modise for his weekly “ShapeShifter” feature.

Meet Thebe Ikalafeng, named one of Africa’s 100 most influential people

Meet Thebe Ikalafeng, named one of Africa’s 100 most influential people

The Money Show’s Bruce Whitfield interviews Brand Africa’s Ikalafeng for his weekly “ShapeShifter” feature.

Popular articles
[WATCH] Can you do the Thuso Phala and Vosho as well as this little boy?

[WATCH] Can you do the Thuso Phala and Vosho as well as this little boy?

Khabazela shares some of the most popular tweets, posts, and videos on 'What's gone viral'.

'I’ve never invested in the stock exchange. I know it too well'

'I’ve never invested in the stock exchange. I know it too well'

Bruce Whitfield interviews Prof Lorenzo Fioramonti (UP) about his attitude toward money (hopes, fears, successes, failures, etc.).

Feasibility study for Gautrain expansion completed but no approval yet

Feasibility study for Gautrain expansion completed but no approval yet

MEC for Transport Ismail Vadi says the feasibility study has been submitted to Treasury for consideration and formal approval.

Magashule has never taken responsibility for anything says Mxolisi Dukwana

Magashule has never taken responsibility for anything says Mxolisi Dukwana

Dukwana accuses Magasshule of taking him to Saxonwold and asking him to sign a project over to the Guptas for R2 million a month.

Judge in Omotoso case dismisses defence application to recuse himself

Judge in Omotoso case dismisses defence application to recuse himself

Judge Mandela Makaula has dismissed the defence application saying it has no merit.

'As long as I'm mayor, I'm not going to sit back and watch criminals take over'

'As long as I'm mayor, I'm not going to sit back and watch criminals take over'

City of Johannesburg Executive Mayor Herman Mashaba says criminals cannot be allowed to threaten service delivery in the city.